Follow These 3 Steps to Determine Your ‘Personal Brand’ — Fortune

These days, we hear a lot about the importance of building a “personal brand.” While that might sound like a corporate buzzword, there’s a reason it comes up so often: Your brand is about how you’re seen by the world–including clients, investors, and, yes, the boss. In this three-part series, Fortune talks to experts about…

via Follow These 3 Steps to Determine Your ‘Personal Brand’ — Fortune

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